22 Best SEO Tools in 2025: Free & Paid Options
And since it’s a relatively newer plugin, some users prefer longer-established tools. It also includes built-in tools for internal linking suggestions, 404 monitoring, and breadcrumbs – all directly in the WordPress dashboard. One of the biggest advantages is that all data comes directly from Google.
Programmatic Landing Pages let you quickly duplicate and customize SEO-friendly pages at scale without coding, making it much easier to target relevant keywords or regional markets. When used together, SEO tools and landing page builders form a system where insights guide execution, and execution feeds measurable results. If you’re ready to put this into practice, you can try Landingi for free and start building SEO-powered landing pages in minutes.
A suite of tools to make it easier to create content, including a plagiarism checker, article rewriter, grammar check, word counter, spell checker, paraphrasing tool, and more. You can find keywords on the page you’re viewing, highlight and differentiate links, and compare the link metrics of different sites in SERPs. MozBar is a free SEO toolbar that works with the Chrome browser. It calls itself the industry’s leading SEO toolbar, with over 1 million installs.
All in One SEO Tools
What really makes it stand out is its flexible API approach, allowing users to bring their API keys and truly customize their content creation workflow. NEURONwriter is an interesting Surfer SEO alternative that promises to solve multiple pain points BHS Links for content creators and marketers. It combines AI-powered writing, SEO analysis, and competitive insights into a single, user-friendly platform. All paid plans include unlimited AI generations, while the number of available credits determines how many premium articles you can create. All plans include unlimited meta descriptions, blog ideas, and keyword research. The paid versions offer increased speed and access to the latest features and GPT models.
Top Features
- Monthly and annual plans are available; you’ll save up to 17% when you pay annually.
- We’ve been testing and reviewing marketing software since 2022.
- KWFinder is an excellent tool for KW research, but it’s lacking in advanced features, such as KW gap analysis and thorough site auditing.
Another handy Chrome extension, WooRank explains the condition of whatever website you’re on. If websites don’t have an existing score, you can ask WooRank to do a quick inspection. Checking your SEO via an in-depth audit will help you understand which areas of your site need the most help. On-page SEO report, broken link checker, redirect tracer, and country changer for SERP in one extension.
HubSpot SEO Marketing Software
Analyze it well and calculate before committing to a subscription for a year or more, tempted by promotional prices for an annual subscription. DashThis won’t replace your dedicated SEO tools, but it will save your sanity when it comes to client reporting. It shines by taking all that complex SEO data and transforming it into something clients actually understand without you spending half your week cobbling together reports. AgencyAnalytics stands as one of the best tools for SEO agency focused on client communication and reporting efficiency.
Create a free account for monitoring from a few locations, like San Antonio, Texas; Mumbai, India; and London, UK. The limitations of SEO tools are data sampling, lack of context, learning curve, and the need for human judgment. For WooCommerce store owners already using the core Yoast plugin, this extension adds extra value with minimal setup. It also automatically handles some technical SEO fixes, like cleaning up unnecessary URL parameters or preventing duplicate content between product and category pages. Popular website platforms like Wix, WordPress, Etsy, Shopify, and WooCommerce each have unique SEO needs – and thankfully, there are tools built specifically for each.
Google Analytics 4 is a web and app analytics tool that helps users measure and analyze user behaviour. It’s used by businesses and marketers to track how users interact with websites and apps, providing insights into engagement and performance. Features include crawling websites to find broken links, analyzing metadata, and reviewing site architecture. You can also generate XML sitemaps and identify duplicate content across your pages. Your team can use detailed audits to improve on-page SEO and resolve technical issues efficiently. Features include performance data, backlink analysis, and keyword research.
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